Credit for the boom is given mainly to a rise in international search volume. The United States is expected to see a 12% yearly growth in total search queries, while international market queries will grow by 19% yearly.

Search advertisements are expected to contribute 70% of the total online ad market in the U.S. this year.

Similar reports are also coming in from eMarketer analysts who are projecting a record breaking increase in ad spending that will top $40 billion in 2014. It is said to be recovering more rapidly than the overall economy.

The graphic below shows an overview of the current paid-search market.

Google’s paid-search network encompasses spending on AdWords, publishers’ sites using AdSense, Google custom search, AdSense for Domains, YouTube and other networks.

The JP Morgan report, entitled Nothing But Net: 2011, also references an interesting third-party study performed by Microsoft’s Atlas Solutions. In the study, comparisons were made between clicks on display ads and clicks on search advertisements. Users who clicked on both display ads and search ads convert 22% better than search alone and 400% better than those who only clicked on display ads.

The effectiveness of search ad campaigns is no longer in question. More big brands and small businesses are expected to flock to search and social advertising in 2011.

Do you think we will begin to see good PPC revenue again for parked domain names? It looks promising as search queries continue to rise. Can we count on Google and other networks to be transparent and pass on a fair share of the revenue? Please share your thoughts in the comments area below.

PPC Expected to Make a Comeback DotSauce Magazine

When it comes to online advertising, those in the know seem to be confident that Facebook will soon launch it’s own display advertising network and open it up to third party publishers.

Chris Dixon, co-founder of Hunch.com, has shared his thoughts and some interesting insight into the two different types of online advertising at play.

1. Intent Harvesting

Domain investors will recognize intent harvesting as it is the same concept behind a generic domain name. When someone types in RumCakes.com, for example, then you can be fairly certain they want to buy rum cakes.

Text advertisements found on Google search results are intent harvesting as the user is actively looking to find a specific product. Amazon and Google are the dominant players, so much so that Yahoo closed down it’s publisher network.

Publishers have noticed the steady decline in revenue from AdSense / traditional PPC.

Could innovations in advertising bring revenues back up? Continue reading.

2. Intent Generation

When a website visitor is not actively looking to purchase a product (as when they may be reading a blog post, using an application or being entertained) then the goal of an advertiser is to generate interest and influence the visitor.

Display advertisements like this have a notoriously low click through ratio of around 1% despite demographic segmentation.

Dixon predicts that this type of advertising will increase rapidly in the coming years as brands continually look to increase awareness across the web.

How Facebook & Google Are Revolutionizing Online Ads

Google and Facebook may soon rock the intent generation segment by empowering ads with more advanced data.

The Like Button

Facebook recently launched it’s developer tool set that allows website publishers to place a “Like” button on virtually anything. This social sharing feature generates some website traffic for the publisher.

Facebook will soon be able to paint a beautiful picture of everything their members like.

That is very powerful data to behold. Dixon gives the example of knowing that a user liked Avatar would be useful when looking to advertise Avatar 2.

Even while not actively browsing Facebook.com, users will remain logged in to their account and can be served highly targeted advertising on third-party websites.

Retargeting / Remarketing

Google AdWords advertisers are now actively remarketing display ads to site visitors based on previous activity.

For example, an advertiser could target a user who had previously visited their website by following them as they browse other sites on the Google Content Network.

The diagram below makes it much easier to visualize.

Reports by advertisers have shown very positive results with ad remarketing.

As for Facebook developing it’s own advertising network, we will have to wait and see just what happens. I suspect we won’t have to wait very long.

If you’ve enjoyed this article, test out the like button first-hand!

Facebook To Rival Google AdSense? Intelligent Ads Will Know What You Like DotSauce Magazine

A New Medium: Sponsored Comments

TalkAhead.com recently launched with a new approach to advertising through sponsored comments on blogs. The idea is that advertisers can connect and engage with readers of a targeted article and promote relevant products and services with a link to their website.

This chart shows the benefits and potential of sponsored comments as compared with traditional and often shady contextual advertising.

Marketers can sign up to receive automated alerts anytime an article of interest is published.

Oddly enough, I found a blog comment by TalkAhead founder Philippe Lang with some insight into how the system is working thus far.

…we are getting positive feedback from readers, our advertisers receive high click-trough rates and our publishers generate new premium revenues.

I went through the process of registering as a publisher and am quite impressed with the administration, setup and configuration. There are options for creating new channels for multiple blogs, moderating incoming sponsored comments, viewing performance reports and more.

Another cool feature I found was the option to create a coupon code which can be used to offer free or discounted sponsored comments to a business of your choosing.

Why Do Work? AdSense Plugin Works For You

An intelligent AdSense plugin found here at WhyDoWork.com allows you to display AdSense units on posts older than X days. This plugin has been around for quite awhile and has received excellent reviews and confirmed increase in AdSense revenues.

It makes sense to display AdSense on older posts. Visitors coming in from search engines are looking for something specific on your blog. The bounce rate is typically quite high and the return visit rate is typically very low. Why not take advantage of this and serve them prominently featured targeted advertising?

An important feature was not left out, any article can be excluded from displaying AdSense units individually.

I have included AdSense units on certain articles which receive daily search traffic and it’s paid off well. This AdSense plugin makes it simple to do just that and automates the process to strike a balance between respecting regular readers and monetizing search traffic.

Want more? Check out VigLink Affiliate Links and Ecwid eCommerce Widgets, two more innovative solutions for WordPress business that have been featured on DotSauce.

Two Free WordPress Plugins Aim to Earn Your Blog More Money DotSauce Magazine

Mini site development has the potential to increase revenue and pay-per-click (PPC) conversions on domain names with traffic, especially those with natural type-in visitors.

Mini sites also allow you freedoms and features that current parking companies simply can’t and won’t provide you. If you have a domain with strong keywords there is also the possibility of ranking high in Google and increasing traffic significantly in due time.

Ron Jackson at DNJournal has recently published the DNJournal March Cover Story featuring an introduction to the rise of mini site development lately and list of other mini site development companies.

Each company is unique and has different features, models and methods to their developing madness.

Some are automated like WhyPark or Parking Revolution which places more interaction and content control with the user, others are on the pricey side but provide a hands on experience with true custom content, graphic and promotional work.

DN Media has announced today the launch of MiniSites.com. The new company provides mini site development services to domainers, which is as mentioned above, a hot trend in recent years for those seeking an alternative to falling revenue from traditional PPC parking companies.

MiniSites.com has three different mini site development packages to choose from which include features and services such as the following…

• Dedicated Project Manager
• Unique Content Creation
• Custom Text Logo Design
• Attractive Graphic Header Design
• Flexible Monetization Options
• Targeted Keyword Research
• Search Engine Optimization
• Easily Add Your Own Content Post-Launch
• Free Hosting for as Long as You Own the Domain

Looks like a great all around package for having someone develop a quick mini site for your domain name.  The base price is set at $120, but they do have discounts for bulk orders.

Surprisingly, the service price nearly triples from $120 to $350 when you want to add on advanced link building and advanced monetization packages.

No details are to be found on the company site regarding hosting or a user control panel. But, I think they are on the right track and I am sure more information will show up soon on MiniSites.com as they push through the new launch.

Would love to hear your comments about mini site development or MiniSites.com, please leave one below!

Mini Site Development Services: Creating Small Websites Based on Big Ideas DotSauce Magazine

Great New Feature Updates

• Widget creation system, that allows you to create sidebar widgets for all parked domains. This is extremely useful for creating additional advertising spots, sponsoring content, sharing links or even creating simple blogrolls.
  • I used this to create a blogroll on one of my sites and already sold a link for $20 a month!
• Now there are three types of customization includes: Header, Meta and Footer. Header includes will be added right after the <body> tag, Meta includes will be added between the <head> tags and Footer includes will be added right before the closing </body> tag.
  • This was my suggestion, thanks for adding header includes!  I can now create a network bar and link all my Parking Rev sites together!
• Individual banner includes are now possible. This means that, instead of using the global banner includes, one of your domains can use specific includes.
  • One of the most requested features, now live!  Create unique AdSense code for each domain name.
• If you feel that the default content being displayed by Parking Revolution isn’t very relevant to your domain subject, you can display content imported from an RSS feed.
• Create new custom pages for any of your domain mini-sites.

Bugs Be Gone

• Google Analytics integration now works perfectly
• Performance tweaks on the entire system
• Better cache for parked domains (means they will load faster)
• Optimizations and minor bug fixes in the RSS Merging tool
• Optimizations and minor bug fixes in the Rewrite Content tool

Sign Up!  Parking Revolution is amazingly only $15 per month to develop up to 100 of your domain names!  I can almost guarantee it will be one of the best investments you make!  Visit ParkingRevolution.com now.

In Other News…

Parking Revolution has launched a Forum, their own Blog and you can now connect with Parking Revolution on Twitter!

Send them your comments, suggestions and feature requests!

Video Demonstration

Check out my video demonstration where I do a short screencast of the admin panel, showing you a glimpse behind-the-scenes how easy it is to develop a domain with Parking Revolution.

(Click image to launch video in new window)

Sign up for Parking Revolution now and develop 100 domains for just $15!

Parking Revolution Updated With Great Monetization and Unique Content Features DotSauce Magazine

The guys at CubeVisions Software are actively listening to feedback from the original review on DotSauce and the official thread on NamePros and are taking all suggestions for new features into consideration!

Here are some of those new features! Continue reading for discount code…

Bulk Domain Development

Parking Revolution really shines when you spend a couple minutes tweaking keywords, page features and various revenue options.  However, you can now develop hundreds of domains instantly using a bulk submit form!

Improved Content Pop-over for more PPC Exposure

Parking Revolution pulls targeted site content and external links from various news sources and RSS feeds.  When a visitor to your Parking Revolution website clicks to read more of that content an awesome pop-over window is opened and external content is loaded within your page!

Here is an example: Click to read any article featured on DomainNameCoupon.com, powered by Parking Revolution.

They have tweaked this feature and now embed your AdSense or other affiliate code within the pop-over display.

When a visitor closes the article, blog or external link they will be right back on your Parking Revolution website where they left off.

Affiliate Program

If you are a Parking Revolution customer you will receive a unique affiliate link which allows you to earn 10% per sale for referring your domainer and developer friends! More details to be announced on the affiliate program soon.

Parking Revolution Site Showcase!

Yet another first, the Parking Revolution Showcase (see preview) will soon feature your developed domain names and display cool information on how it was customized and what sort of monetization is being used. Start developing with Parking Revolution and submit your sites to be included in the showcase!

Exclusive Discount – 15% Off Christmas Special!

As a Parking Revolution partner, DotSauce has been given an exclusive discount coupon code to be released to the public. Merry Christmas from Parking Revolution!

Enter code DOTSAUCE657 for 15% Off Any Package

Join ParkingRevolution.com now and develop 100 domains for just $12.75!

At this price you should have no reservations about giving Parking Revolution a try, and I’m sure you will be thrilled you did!

Parking Revolution Delivers New Features and a Jolly Christmas Discount! DotSauce Magazine

Will AdSense for Domains be worth your time? Let’s take a look at some of the benefits and shortcomings of Google AdSense for Domains.

What are the benefits of AdSense for Domains?

• Higher Conversions - There have been case studies and numerous reports on conversion rates for simple domain parking pages. Direct navigation (typing a domain into an address bar) has proven to be highly targeted traffic.
• Possibly Higher Revenue - This may turn out to be the opposite as Andrew of DNW points out here, Google has contracts for the advertising feeds it provides to parking companies. It is within Google’s power to “dial back” or reduce revenue shares for both parking companies and new AdSense for Domains users.

What is AdSense for Domains lacking?

• Search Indexing – Obviously Google is not going to index any domain enrolled in this program, a major drawback to anyone interested in driving more traffic and increasing site value.
• Domain Sales Contact – As far as I am aware there is no option to notify visitors that your domain may be for sale or how to contact you, please correct me if I am wrong.
• Unique Landing Page Design - Google is good at simplicity.  Pages may convert but won’t look good.
• Unique Keyword Rich Content – It is impossible to add any custom content whatsoever to your domains.
• Alternate Revenue – There will be no option to include affiliate links, products or leads of any kind.
• Customization – No real way to fix any of the above.

These are huge features that benefit domainers by increasing the short and long term value of your domain name properties.

Google’s AdSense for Domains is simply boring domain parking for the general public repackaged and sold direct from the provider. They are taking a step backwards in the evolution of domain parking.

Don’t worry about activating your AdSense for Domains account, it will probably just disappoint and waste your time. However, I must admit I will be interested to hear about initial conversion rates and revenue earnings per click.

What’s a Better Alternative?

Soon I will be announcing an amazing new product/service for domainers that will allow you to almost instantly develop full mini-sites with unique content and multiple revenue streams including Google AdSense direct from Google! There are many other great features I can’t wait to share. I am currently in beta testing and will have a full review completed when the product officially goes live.

Update: The wait is over!  Parking Revolution has just been announced.

What are your thoughts on Google AdSense for Domains versus automated mini-sites or more advanced domain parking?  Please comment.

Why AdSense for Domains is a Step in the Wrong Direction DotSauce Magazine

Coming Soon! This Site Under Construction

Generic Under Construction Page

Domain name and website owners generally had a message like this displayed to let random visitors know they should bookmark and come back soon. This is still used for some projects today, but rarely for any length of time.  You may also see a newsletter subscription.

This Domain Is For Sale

“This Domain is For Sale” Landing Page

We’ve all seen them, a simple text message and email link letting you know this domain name is for sale. The original domainers first form of domain sales advertising.  This may still be effective today, but less so because most domainers go straight for WHOIS data and then maybe directly to a site.

This Domain Has Been Reserved

Sample Reserved Domain Page (GoDaddy)

Domain registrars caught on to all the massively untapped traffic resource of their customers unused domains. Now you see them quite often, “This Domain Parked Free at GoDaddy.” Some may consider profiting from your customers domains to be a devious practice, but the owner simply needs to take control and direct the nameservers.

Pay Per Click Sponsored Links

Example Pay-Per-Click Page (Parked)

With the launch of Google AdSense and other advertising networks, domain owners became “publishers” by displaying relevant paid sponsors on their unused domain names. There has been some controversy concerning the value of these advertising spots on domain names, and recent reports that revenue from PPC domain parking is declining greatly.

Custom Content Mini-Sites

Custom Mini-site by AEIOU

Many new website services allow you to add unique content to your “parked” pages. This is intended to provide SEO value and the ultimate goal is to get your parked domains listed on search engines which was previously unheard of.  Others buy articles or hire freelance writers to dish out unique content.

RSS Feeds Automated Content

Full Featured RSS Powered Content

With the advent of RSS feeds (Really Simple Syndication), content from all over the web can be embedded and updated automatically on any website. Using simple scripts and software domain owners are able to display relevant news and articles which could lead to more traffic.

The Future is Bright…

The future of domain parking is blurring the line between a simple landing page and a full blown website. It will not be long before a domain owner can instantly create fully developed websites with automated content, user interaction, automated product affiliates, photo galleries, videos, article archives and more.

The Evolution of Domain Parking and Mini Sites DotSauce Magazine

One of my NamePros buddy’s, Leland recently launched ThemeLab.com, an amazing WordPress resource website featuring free professional quality themes for your WordPress powered blogs and websites. You can also find some insightful articles related to WordPress development.

One such article is targeted at domain owners who either do not park their domain names or are looking for an alternative. Pay-Per-Click revenue shares can often times be very low, especially if your targeted keywords are not in high demand.

Put Your Dormant Domains to Use with WordPress

In his article, “Put Your Dormant Domains to Use with WordPress” Leland explains the process of creating a RSS feed powered website which will syndicate RSS feeds, keeping your content fresh and of course giving credit to the feed source.

Leland says… “This isn’t a guide on making content scraping/rewriting splogs. I’m merely going over a much more efficient way to monetize unused domains, or possibly to augment your current blog with regularly updated news from relevant feeds. Aggregating RSS feeds legally is a perfectly legitimate way to add content to your WordPress blog.”

Benefits of WordPress Powered “Parking”

• Much more SEO friendly than conventional parked landing pages
• Content is fresh and regularly updated
• Ability to sell direct advertising
• Earn 100% revenue share, cut out the middle man
• Include other revenue streams such as affiliate programs
• Insert unique content and articles
• Gain repeat visitors or “subscribers”

The process is quite simple. Install WordPress along with a special plugin (FeedWordPress) and make a few changes to your template files. The benefits seem to make RSS feed powered websites a much better alternative to domain parking. Read the article for complete instructions and to get started!

“Now is the time to dump those stagnant parked pages and start developing your unused domains into dynamic and content-rich websites.”

What are your thoughts? Do you currently use RSS feed powered websites to “park” and develop your domain portfolio? I would love to hear what you have to say, please leave a comment.

RSS Feed Powered Websites: An Alternative to Domain Parking DotSauce Magazine

Within this well-researched publication you can find more details on the McAfee’s methodology as well as tables detailing the following interesting information:

• Squatter Frequency Ranked by Selected Countries
      (UK, Portugal, Spain…)
• Top 100 Sites for Expected Typo-Squatting
      (FreeCreditReport, Orkut, MetaCafe…)
• Most Frequently Squatted Categories
      (Games, Airlines, Media…)

Key Findings – Highlights

• The average browser: Typical consumers who misspell a popular Web site URL have a 1 in 14 chance of landing at a likely typo-squatter site.
• The biggest middle men: Top five parking companies, ranked by the percentage of squatters parked by them, are Information (28.5%), Hitfarm (11.3%), Domainsponsor (2.9%), Sedo (2.5%) and GoDaddy (2.3%). Together, the top five park 47.5% of squatters.
• Following the crowds: Popular, consumer-focused Web sites typically attract more squatters than business to business sites or niche content sites.
• Look What I Found Mommy: The incidence of pornographic content on non-adult typo-squatted sites is just 2.4%, suggesting improvement since previous studies by other researchers.
• The McDonald’s Effect: The average for the category is 8.4% and 24 of the top most squatted sites are children’s properties for kids 12 and under. Add in sites like MySpace and Miniclip and more than 60 of the top most squatted sites are properties that appeal to the 18 and under demographic.

Kevin Ham – The “.CM” Takeover

I found this interesting bit of information that I surprisingly had not heard yet.

Kevin Ham, an extremely successful domainer, struck a deal with the government of Cameroon to re-direct un-registered “.cm” typos to an ad-filled parking page owned by him. This wildcarding of the .cm domain is quite controversial.

New DotSauce Poll Question

What are your thoughts on domain name typos? Please respond to the latest poll question found in the right sidebar. I would also love to hear your comments, please leave one in the form below.

This article is hot on Sphinn, why not join me on this awesome new SEO and development social link sharing site.

McAfee Publishes In-Depth Study on Domain Name Typos DotSauce Magazine

New Features and Interactive Snap Previews

Just last week, Snap.com rolled out free memberships, which allow you to customize your Snap Preview displays at any time as well as input your AdSense Publisher ID to earn money by displaying relevant textual links directly below your Snap Previews.

Here are a few first hand examples of some of the new Snap Previews in action, hover over the icon next to each link to activate the content preview.

• Video: The Future of Digital Media
• RSS Feed: DotSauce Domain News
• MySpace Profile: Mark’s Profile
• WikiPedia Info: Domaining
• Google Maps: FireFox Crop Circle!
  *Note: Select “Satellite” view and zoom in to see the crop circle.*

Getting Started with SnapShares
Input Your AdSense Publisher ID

Within the “Manage Your Site” section you simply click on the “Snap Shares” tab, select AdSense Network and input your publisher ID (e.g. pub-12345…)

Now simply copy and paste your lightweight SnapShot JavaScript before the closing </body> tag of your pages. Your Snap Previews with AdSense links will automatically be included immediately after your site loads. It is too early as of yet to report on any click activity or revenue earnings.

SnapShots Isn’t For Everyone

I have had complaints in the past about the bulky and awkward “pop up” styling of these windows. Maybe it’s the icons, the design or just that some people are not used to something like this application. If you do not like SnapShots you can easily turn them off permanently by clicking the small gear box icon at the top right of any Preview Shot to edit your individual display options.

I think the SnapShot application provides excellent benefits for both content publishers and readers alike. They save visitors time by having extended external content right at their fingertips. They make websites dynamic and interactive or “sticky,” if you will, which in turn keeps your website visitors staying longer and coming back!

Google Teams Up With Snap For New AdSense Revenue Opportunity DotSauce Magazine

I assume that a large percentage of domainers have it etched in their minds that long domains or ccTLDs are worthless. I personally have a portfolio of near 200 short dot com domains, the majority of which are two-word names. Read over the following quotes from EngineWorks’ blog for some enlightenment on the effective use of domains for search marketing.

I’m long and I’m strong…

“Longer Is Sometimes Better For Conversions! Longer domain names tend to be significantly more specific than short domains. For example, ‘homeloan.com’ may be succinct; however it is also very generic. Whereas the longer domain name ‘portlandmortgageloan.com’ defines the type of loan and the geographical location.”

If you are a returning DotSauce reader, you may be aware that long tail keywords are the latest SEO buzz. A tactic which makes use of specific generic phrases to reach targeted customers and readers. This ideal can be applied directly to domain names. However, I do not recommend using hyphens if at all possible in your names. It may work, but I think it looks cheap.

Think Outside of the [.COM]

“When searching through a country specific search engine domain (for example ‘google.co.uk’), many times the results returned will include Web sites that feature similar CCTLD domains, such as ‘domain.co.uk’.”

If you own an internet based business or service you can make use of any number of ccTLD’s to optimize your search rankings on a specific localized engine. Google Canada seems to love DotSauce for some reason of which I am not sure, oddly enough I rank higher on specific keywords on Google.ca and therefore receive a small increase in traffic, I love Canada!

Build A Reputation Beyond Repute

“Companies can fortify their brand, and gain new business, by building trust through a generic domain name. As an example, Bank of America owns the domain ‘loans.com’. The company could chose to use this domain name separate from its primary domain to build-out a loan information site.”

Most of us can only dream of being able to afford a generic dot com domain name. These premium brandable domain names fetch prices in the millions. Where would companies such as Hotels.com, Register.com, & Buy.com be without their names? For those like myself who can’t afford “BadAss.com”, check out another of my articles entitled The Ten Commandments of Branding or read how some big companies are marketing and getting creative with domain names.

The Importance of Domain Names for SEO DotSauce Magazine

Andy Beal’s Marketing Pilgrim

Andy Beal is a blogging and search marketing consultant. His old search blog has since evolved into Marketing Pilgrim. A collaboration by a few talented writers bringing the latest news, reviews and rumors of the search marketing industry. They also like to stay in the know about social networking, search engines and business as they pertain to marketing.

Maki’s DoshDosh

Maki, the creator of DoshDosh is in my mind a man of pure genius! His articles are composed incredibly and contain invaluable information on niche marketing, advertising, SEO, business opportunities, web applications, blogging and soo much more.

Andy Beard’s Niche Marketing

Andy writes often with insight into marketing online. He praises social networking services such as Bumpzee, Sphinn, Squidoo and more for blog promotion. If you are looking for an edge in the blogosphere read up on some of Andy’s great articles.

John Chow’s Blog

John Chow is a wildly popular blogger who has been maintaining his marketing and advertising blog for quite some time now. He has a loyal following of readers who drop in daily to gather whats left of Chow’s marketing mojo. Monthly earnings reports make for some interesting readings. Today John Chow reported that he earned nearly $18,000 from maintaining his blog.

John Jantsch’s Duct Tape Marketing

This blog features some excellent articles on marketing, small business and social networking. Duct Tape Marketing also features an audio Podcast.

I hope you enjoy the marketing wisdom these fellows provide you! You found them here first at DotSauce.

What’s your favorite marketing blog? Please leave a comment below.

Internet Marketing Blogs: Required Reading DotSauce Magazine

The idea behind this application is to draw valuable information from numerous web services and bring them into one easily readable and sortable list. Google’s PageRank, various search engine’s backlink counts, Alexa Rank, DMOZ status and domain age are a few of the services that are queried for your list of domains or websites.

Help Me Spread the Word

Please feel free to use and share BulkSEO for your domain and website research! I would very much appreciate if you would bookmark it, submit it to Social Networks (Del.ici.us, StumbleUpon, Bumpzee, Digg) and email the link to fellow web developers to help spread the word!

Limited Time Offer to Purchase the Code

I would also be willing to sell personal and reseller rights copies of this script for you to use in your own development projects or a standalone service for your website visitors. Please view a demo the exact script that is available for purchase.

• Personal Copy – Just $19!
  
  
  

  License to use and modify the Bulk Domain Lookup script on your own website. Not to be distributed or resold in any fashion.

• Personal Copy + Reseller Rights – Just $49!
  
  
  

  License to use and modify the Bulk Domain Lookup script as well as resell an unlimited number of individual copies of the script to others. You may set your own pricing but may never sell the rights to resell the script.

Please contact me for complete script details or if you are ready to purchase this excellent bulk domain lookup script. Payment is accepted by PayPal and the script will be emailed in a ZIP archive with simple installation instructions.

Presenting BulkSEO.com Domain & Website Research DotSauce Magazine

Directory and PageRank Basics

First off, let me explain a bit for those who may not be familiar with the reasoning behind directories let alone what they are. Web directory scripts, such as the most prominent PHP Link Directory ($25 per license, great script, I own a few myself), provide a comprehensive platform for indexing website address links or domain names. Most directories have a broad range of categories and sub-categories and others are “niche directories” which focus on one specific genre or industry.

Submitting your website to quality directories in appropriate categories is proven to increase your coveted Google PageRank. I personally do not feel that this is imperative or even something to boast about, however it is commonly known that the value of your website or domain name will increase with higher ranking.

Download & Install AutoFill Forms

Click here to download “AutoFill Forms” add-on for FireFox!

I love FireFox Add-ons that make my life easier! Go ahead and download AutoFill Forms now and browse around for some other add-ons you may enjoy. Once you install you will have to restart FireFox so be sure to bookmark this article!

Once you have AutoFill installed follow these simple steps to add it to your toolbar:

• Right-click on your toolbar.
• Choose ‘Customize…’ from the context menu.
• Drag and Drop the Autofill Forms button on your toolbar. (Looks like a pencil)

Configuring AutoFill Forms for Single Click PHPLD Submissions

This addon is very simple once you get the basic idea of what each element does. Once it automatically fills out your first form it will slap a smile on your face and may have you creating custom profiles for all types of mindless data entry you do on a daily basis.

Let’s create a customized profile for PHPLD submit pages.

• Open up AutoFill Forms settings and you will be presented with the default profile that is loaded with a bunch of junk entries.
• Click on the text “Default” and type in “PHPLD” and press the “Add” button. You should now have 2 unique profile names with the same data.
• We want to remove the default data, so Shift+Click the first cell in your new profile, scroll down and click on the last cell and then press your Delete key.

You should now have a blank “PHPLD” profile. Now navigate to any PHPLD submit page, such as BumpLink.com and press the “Display Form Details” button to show form element names on a page.

• Fill out the “Form field rule” area with info for our first form field
• Name: LINK_TYPE
• Value: normal
• Field Rule: (?:^LINK_TYPE$)
• Press the “Add” button

You can also use the “Rule Editor” to specify field rules and add multiple potential fields for your information to be dumped into, for PHPLD we will be stating the the field name equals “LINK_TYPE” etc.

• Fill out the “Form field rule” area with info for our second form field
• Name: TITLE
• Value: DotSauce Domain News
• Field Rule: (?:^TITLE$)
• Press the “Add” button

Continue to add rules for the following PHPLD submit form fields as seen in the screenshot:
LINK_TYPE, TITLE, URL, DESCRIPTION, OWNER_NAME, and OWNER_EMAIL.

Go on a Submitting Frenzy!

There are thousands of active and free PHP Link Directories some more powerful than others. Here are some great resources to help you start submitting:

• Listing of 100+ free PHPLD directories
• Official PHP Link Directory Forums
• DirectoryKit.com Directory Blog

Want to see your PHPLD directory listed here? If you have a quality PHPLD directory with free nomal links, post a comment below and I will do my best to include your link in this article!

You can also promote your RSS feed to RSS directories and get more subscribers. DotSauce has a list of 55 active RSS specific directories.

1 Click Directory Submissions with “AutoFill Forms” a Firefox Add-on DotSauce Magazine

They have taken a bold step by displaying only 3 sponsored advertisements on results pages. The intuitive design displays relevant category based information in the left panel, the search results content in the center as well as additional content from relevant blogs and photo thumbnails in the right panel.

Ask has been testing this interface for quite awhile now and has happily reported quality monetization and great user experience. The big factor attributing to this layout’s success is the ability to free up more vertical space and allow more quality content to be displayed above the fold of a result page.

The room we used was dark, so you’ll barely see Ferguson, but you’ll see plenty of the new interface, and Ferguson shares some great info, not found on any other site. Another Marketing Pilgrim exclusive! :)

Click To Play Video

Sneak Peek Video of Ask.com’s New Search Interface DotSauce Magazine

• dnScoop’s Domain and Website Value Tool – this innovative tool provides astonishingly accurate market valuation to any website. Simply type in your website address and dnScoop goes to work calculating your traffic, PageRank, backlinks, domain age and more to determine just how much you could sell your website for along with all the juicy stats. dnScoop also has a great forum community.
• Google Trends – Not-so-hidden in Google’s not-so-secret laboratory you can find this powerful search term analysis tool that pulls keyword trend data from many years back. This data is charted nicely according to keyword popularity at a given time and is also ranked globally by country. See also, Google Webmaster Tools.
• iWebTool’s Visual PageRank – This type of tool is not unique to iWebTool, however I am going to feature this page alone for the sake of clarity. Visual PageRank deploys a robot which crawls a given website and displays a Google PageRank icon next to each hyperlink. This tool allows for a clear view of the rankings of internal and external links on your website.
• SeoDigger^Beta – Although new, this web app provides an interesting view of what search terms a given website appears for on Google. This tool may only be useful for established sites at least several months old. Long-tail keywords can be a significant source of traffic over long periods of time, SeoDigger may give you some insight into optimizing new keyword strings.
• SEOmoz’s Page Strength and Crawl Test – Currently 2 free uniquely designed Ajax powered SEO tools. The Page Strength tool provides valuable information on your website and it’s search engine rankings as well as social networking backlinks, all of which are factors in determining your 0-10 numerical “page strength.” The Crawl Test requires a quick username registration as a basic member which allows you to one run diagnostic report every 24 hours. Their other 2 tools require premium paid membership.

5 Innovative and Free Web Applications used for SEO DotSauce Magazine

Be sure to read “5 Innovative and Free Web Apps used for SEO” too!

To use these SEO tools you will need to

Ready to get started with optimizing your keywords, scrutinizing your competition and analyzing detailed statistics on how your site stands up against the rest of the internet? Then by all means install these free Firefox Extensions.

1. RankQuest SEO Toolbar

This popular extension is probably the most comprehensive “all-in-one” SEO tool for Firefox. Live PageRank, links & code validator, keyword analysis, meta tag optimization, popularity, traffic stats and more.

2. Autofill Forms

Great tool with many situational uses, such as submitting your website to hundreds of free directories! Essentially, it works just like Google Toolbar’s AutoFill. Autofill Forms enables you to fill out web forms with one click or a keyboard shortcut. A set of customizable rules is used to determine the input for each form element.

3. SeoQuake

Similar to a grease monkey Google modifying script, this extension places various important stats under each result including PageRank, number of pages indexed by Google, Alexa Rank, etc.

4. KGen

Keyword Generator allows you to extract strong keywords from any web page. Rightly enough, titles and header tags are given more strength. Check out your competitors keywords, make sure yours are optimized, or possibly use it to fill out social networking “tags” fields.

5. Niche Watch Tool

Extension requires a simple username & password registration. Once signed in this tool allows you to compare your domain name with the top 10 Google search results for a given keyword. Numerous important SEO statistics are displayed in this Firefox addon.

Hope you enjoy those extensions, please leave a comment on your experiences with these and other useful Firefox addons. Check out our Web Development section for more SEO tools and SEO resources.

5 Firefox Extensions used for SEO DotSauce Magazine

In a recent article by Information Week, Stephen E. Arnold, managing director of Arnold IT and the author of a book on Google, said his analysis of recent patents filed by Google indicates the search engine company will be able to increase its dominance of the search market and dashes predictions that competitors like Microsoft and Yahoo will whittle away at the firm’s lead.

Arnold, whose opinions were outlined this week in a Bear Stearns report, said Google is augmenting its PageRank algorithm by beefing up its search and indexing methodology. The key patent applications, published in February, would create a Programmable Search Engine that would lead to more structured Web page data.

“The PSE will be the basic foundation behind Google’s Semantic Web and will be invisible to the searcher, but will augment the search experience to a level that will be hard for competitors to duplicate quickly or easily,” the Bear Stearns report states.

According to the report, PSE will allow Webmasters to program an Internet search engine to categorize site content in very specific ways. This will allow Google and other search engines to identify the content as belonging to specific domains of expertise as well as to identify complex relationships with other sources of information.

PSE is expected to be in use by the end of the year.

Google’s next-generation search results could mean trouble for Search Engine Optimization, yet on a positive note it may reduce spoofed results by spammers. The basis of the PSE is to provide more detailed and targeted results for individual users and could lead to advances in media search and dynamic content.

Webmasters will be expected to “tag” content in metadata to define what type of information is being provided. This new way of identifying content will most likely be presented as an extension of Google’s Webmaster Tools. Google is, in effect, attempting to change the pecking order of the Web, from having search engines scanning the entire sites themselves to asking Webmasters “to tell us what you got,” Arnold said.

Spying on Google Patents, PageRank Changes in the Works DotSauce Magazine

• Web Design
• Web Development
• Web Hosting
• Buying Domains
• Selling Domains
• Social Networking

If you are reading this from our RSS feed, please drop by the site and check out the new sections.

Each section will contain relevant articles from DotSauce Magazine as well as a list of external articles on the subject from various quality blogs and news sources. Each section also features a link directory of websites, tools, tutorials and web applications.

I am actively working through the tedious process of merging my extensive bookmarked links and articles into these pages, so please bare with me as the resource lists continue to grow over the next few days. I am most definitely interested in your suggestions. My goal is for DotSauce to become a comprehensive source for information on the domain industry, how to get started, be successful and maintain a high-level of productivity.

Please contact me if you have any suggestions for relevant links to be included.

Restructuring DotSauce, in-depth resources for domain owners DotSauce Magazine

Unfortunately DotSauce having launched this month did not have time to sneak past PageRank 0, but for an example you can see for yourself here that my MySpace music directory website is going from PR0 to PR4.

PageRank is not everything when it comes to the value of a domain name, search engine page rank for specific keywords is more important. However, PageRank can help you to better promote your site and most definitely can improve your advertising sales as well as popularity in general.

So, how did you fare during this long-awaited update? Comment here on your new ranks and post a link.

GoogleBot finally updates PageRank after 92 days DotSauce Magazine

Ask.com announced a contextual advertising product for publishers today. As part of the Ask Sponsored Listings (ASL – not to be confused with Age, Sex Location) platform, parent company IAC claims the new service already reaches 34 million unique users per month via their network of sites, which include Match.com, Ticketmaster, and and Evite.

The company hopes to win over publishers by attacking one of AdSense’s biggest weaknesses – transparency. Ask.com plans to inform content partners of their revenue share up front, rather than leave them guessing about the fluctuations in eCPM one might notice in their AdSense account. The service will also include other standard contextual advertising management features, such as customizing the look of the ads and offering varying levels of editorial control.

Could this lead to a change in the way Google informs publishers about their earnings? Let’s hope so.

Added transparency might win over the paranoid, but ultimately the battle for contextual will come down to who pays the most, and matching Google’s massive advertiser reach will be a challenge for Ask.com. For the curious, Ask.com’s contextual product will be available the week of May 21st. ((Reference: http://mashable.com/2007/04/25/askcom-launches-adsense-competitor/))

Get more information and Sign up for Sponsored Listings at Ask.com

Ask.com launches PPC keyword advertising DotSauce Magazine

It is very important for website owners to get the most out of their backlinks with what little control they have over them. Ideally another site owner will contact you about placing a link or use code that you provide directly from your website. This is not always the case, but for sake of a good example, we are going to assume you have some control over how your backlink is formatted.

Step 1: DOMAIN PREFIX
To include “WWW” or not to include “WWW.”

Probably the most overlooked and common mistake when promoting a website. However, it’s the easiest to fix. Listen up! Search for your domain name on Google, preferably by your top keywords. Use the format that Google displays! If you get backlinks formatted with the wrong prefix they do not count towards your PageRank.

<a href="http://www.DotSauce.com">

Step 2: YOUR LINK TEXT
What does your link say?

This can be the hardest step for alot of domain owners, you don’t have many words to draw attention to your link. You want to include your name and what you are about in the best possible way. Use your top keywords within the link tag and make sure it is easily readable. Find a good phrase and use what works for you.

.com">DotSauce Domain Name Magazine</a>

Step 3: THE TITLE=”ATTRIBUTE”
Not only handy, but functional.

You want to take a similar approach here as with your actual link text. Title tags provide you with added space to beef up keywords and grab attention. Don’t repeat your exact link text here, instead provide a strong call to action to someone who is hovering their mouse over your link.

title="Hot news and resources for domain owners!">

Step 4: DESCRIPTION
Will not improve PageRank, but is beneficial for incoming traffic.

Sometimes directories and link swaps will call for a description which follows your link and is used to clarify what your website offers. Don’t use caps at all except for the first letter and proper nouns, avoid exclamations and generic marketing slang. In todays day and age the web users has become immune to advertising jargon and may skip right over flashy and demanding text. The best thing to do is be real and describe what you have to offer.

Magazine</a> - Articles, polls, resources and tools for domain name owners.

Step 5: YOUR NICHE NETWORK
Linking to blogs, directories and websites with similar content.

Over the years we have come to learn that GoogleBot is known to place more value in backlinks on which content and keywords are similar to your content. It is ill advised to spam your links to anyone and everyone with a website, as this can be interpreted as spamming and have harmful affects on your rankings. Google also takes into account the PageRank of a site linking to you to determine the value or that link. Find niche directories for your industry, find groups of your interest area on popular social networks and reach out to other website owners.

You can use our BackLink Checker tool to manage your progress and keep track of who is linking to you.

BackLinks don’t mean everything. Google and other search engines seem to take note when you link to high PageRank sites that are relevant to your content. Here is a great list of websites with high page rank, hopefully you can find some related to your site.

Following these steps will provide you with the best possible results. Be courteous to your fellow sponsors and friends by applying these tips to their links. DotSauce has opportunities available for link exchanges for those websites involved with the domain industry, contact us for details.

Guide to Getting the Most Out of Backlinks to Your Domain DotSauce Magazine

The idea is simple: You want readers and you want linkbacks too because that’s all us bloggers want, it’s more precious than water for some :)

So what do you do?

Easy! Copy the list down below on your blog, hence creating linkbacks for your blogging friends and then click the RSS feed link to subscribe to all of them. Add yourself and up to 3 other blogs and their feeds to the list before you post it, Show some love :)

Just imagine if 10 people would do this and then 10 more after them. That would get your blog 100 extra linkbacks and 100 extra feed subscribers!

Why is this good?

Technorati rank and estimated RSS subscribers are a large part of sites like reviewme, where you get paid to review stuff. The better your rank on Technorati and the more subscribers on Feedburner for example will get you more money :)

Let’s get started…

• Subscribe to DotSauce Domain Magazine
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• Subscribe to Thoughtsfrommylife
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The rest is up to you, Feed and get Fed!

Feed my Feed, get more subscribers! DotSauce Magazine