CBS Buys CNET Along with Some of the Most Valuable Domains in the World
“CBS is making a major Internet and news powerplay, acquiring CNET for $11.50 per share (44% more than CNET is trading at) for a total of $1.8 Billion. Acquiring CNET and its $406 million per year in revenue is a big and bold move by CBS.” via SEJ.
CBS has a network of over 300 local affiliates who publish content and reach 82% of all online users in the United States. This acquisition should make CBS the 10th most popular website on the Internet.
$1.8 Billion - Steal of a Deal for CNET’s Domains?
CNET has always been known to be the owner of several extremely valuable domain names, I would even go so far to say that domains such as News.com, TV.com, Com.com, Search.com are invaluable. This is, in my humble opinion, one of the smartest acquisitions I have ever seen. The value of the .com brand names involved in this trade is amazing.
Watch this video from Yahoo! Finance with more insight into the deal.
CNET’s Domain Portfolio Includes these Gems
- News.com
- TV.com
- Search.com
- Download.com
- Downloads.com
- Upload.com
- Chat.com
- Com.com
- Help.com
- Shopper.com
- Radio.com
- Mp3.com
- Kids.com
- Computers.com
CNET’s Established Online Presences…
- GameSpot.com
- Chow.com
- ZDnet.com
- BNET.com
- MySimon.com
- UrbanBaby.com
- TechRepublic.com
What are your thoughts on CBS Purchasing CNET?
Please leave a comment below.
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May 18th, 2008 at 7:57 pm
406 mil … to 1.8 bil. That’s just under 5 times annual revenue. Hehe, it sounds like the valuation scheme on a premium domain!
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August 10th, 2008 at 2:43 am
Just another way how one corporation can control the media. Being able to reach 82 percent of the population has a huge potential in terms of being able to influence the people.
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September 2nd, 2008 at 11:22 pm
I have always respected cnet when it comes to information on computer related stuff. I hope they maintain their good reputation and are not influenced in a negative manner by their now parent company, CBS, who has had some shameful incidents in the past.
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