Pricing Your Domains for Sale With Confidence
I was inspired by this article at ProfitBaron about product pricing online. Here are some example pricing strategies for domain names.
What do your prices say about your domain names for sale?
Read below for some suggestions and tips for pricing your domains for sale.
Selling an $8 domain name!
You’re saying, “I have a domain name that is not valuable and I don’t really want it.” This is an attempt to get your registration fee (domain investment) back. Destined to expire.
Selling a $25 domain name!
You’re saying, “This domain has moderate value to me but I would like to get it off my hands and double my money. Good luck reselling this name for more.” A good price for flipping a hand registration at a surprisingly big profit percentage.
Selling a $50 domain name!
You’re saying, “I may have planned on using this domain name for my own project. This domain has good potential for an end user or earns a little revenue of some kind.” If this domain provides a benefit to the buyer in any way, they will probably be willing to pay.
Selling a $100 domain name!
Be careful with this one. What you should be saying, “My domain has premium letters and a clearly defined purpose.” What you could be saying, “I don’t really want to sell this domain right now so I’m just pricing it high or it could be that I really don’t know how much this domain is worth.” Probably less.
Selling a $1000 domain name!
You’re saying, “Premium domain for sale!” If you have done your research and have a premium domain. Take note, premium domains come in many different forms; LLL’s, sweet LLLL’s (4 letter domains), generic terms, prime keywords, profitable industries and brand names to name a few. Try to market your premium domains to end users or place them in publicized auctions to get the most out of your investment.
Take these recommendations with a grain of salt, they are merely my reflections from my experience in domain sales. I can say that I own premium domain names, but I have not sold one yet. I personally like to sell the majority of my domain names for $35, please view prices at my portfolio of domains for sale. I would love to hear your comments/critiques regarding my pricing tips.
Popularity: 10% [?]
November 28th, 2007 at 7:44 am
Nice post Mark,
Very true.
It’s also important to note that a lot of people devalue their own domains, by grouping a good name with some bad names.
Put together a set of bad domains, and ask for $20 for each, and stick an ok name between them. A lot of the time people won’t bid for the nice domain name.
John
November 28th, 2007 at 8:23 am
Its funny that you posted this today. I had 2 people contact me through my site yesterday wanting to sell me their domain names. One wanted $500 and the other wanted $300. They were both .coms and were generic real estate URLs for Tennessee. Little rich for my blood plus my name works just fine…
Annie
November 28th, 2007 at 2:02 pm
What do you think LLLL’s will be priced at 5 years from now?
November 28th, 2007 at 4:00 pm
Lets amazing how much some of the domains are selling for.
November 29th, 2007 at 3:25 am
I have an addiction to acquiring domain names, some i have bought because i see a potential in a future sale, and some are for actual project ideas.
But the value/worth i’m still trying to figure out. It’s fun though and it’s like buying real estate.
Whenever i acquire a new domain name, i feel like Trump.
November 29th, 2007 at 3:53 am
One point I’d like to make is that, do some research before you get into Domain Name Reselling. Do research on the keywords as well. You could turn a quick profit or end up hanging yourself.
November 30th, 2007 at 5:37 am
There’s a little risk involved in domain names trade. I mean, you need 10 years to go into $100 minus. That’s nothing, considering what a potential earnings could be just from one domain name sale.
November 30th, 2007 at 2:15 pm
That is so true. With a little bit of creativity you can still find a good domain names, register it and sell for a little profit.
Quite useful to know if you intend to buy one off someone.
December 1st, 2007 at 2:39 pm
Good tips on pricing… what about marketing them to potential buyers?
December 1st, 2007 at 3:21 pm
How do you sell at $8 with the transfer fees plus the intermediate fee (sedo, …) ?
December 2nd, 2007 at 10:36 am
Nice tips! A strange situation happened to me, I bought a domain for $13, then a few days later the seller want to get back the domain, and I sold it for $30. Not bad
December 2nd, 2007 at 3:01 pm
There are quite good suggestions
December 9th, 2007 at 1:05 am
I’ve sold domains before, but nothing above $50, for names like bowax.com, or beatbid.com.
How much do you think gozzipz.com is worth? Celebrity gossip is pretty popular so there isn’t lots of good names left …
December 14th, 2007 at 3:35 pm
Quote
“John Says:
November 28th, 2007 at 2:02 pm
What do you think LLLL’s will be priced at 5 years from now?”
Hi John in my opinion I would say LLLL’s in 5 years will be worth about what LLL’s are worth today considering all LLLL’s are sold
Quote
“Mike Says:
December 9th, 2007 at 1:05 am
I’ve sold domains before, but nothing above $50, for names like bowax.com, or beatbid.com.
How much do you think gozzipz.com is worth? Celebrity gossip is pretty popular so there isn’t lots of good names left …”
Hi Mike if you can get $50 for gozzipz.com I would say it is worth it
December 18th, 2007 at 4:53 pm
I usually just let them expire. Didn’t think they had much value. Maybe I’m wrong.
March 19th, 2008 at 8:10 pm
Hi
excellent info cool idea.
thanks
April 18th, 2008 at 7:16 am
Thanks for information.
Could you please appraisal http://www.DTrip.com ?
please give me suggestion how to sell good price?
It’s my first time to sell domain.
I place it at
http://www.sedo.com/auction/auction_detail.php?language=e&auction_id=30520&tracked=&partnerid=14456
Does anything I should do?
Thank you in advance.