Free Email Marketing Guide from MailChimp
MailChimp, an emerging web service for sending and tracking your email marketing to customers, has released a great 50 page guide to email marketing. See PDF download link below.
I don’t do many web application reviews, so I would like to clarify that this is not a paid review nor am I receiving any compensation for referrals to this service. It is simply a cool, innovative and award winning tool! Something that really caught my eye was their on-the-fly “Inbox Inspector” tool which gives you a live preview of how your email campaign will look in 16 varying reader programs such as Gmail, Hotmail or Outlook.
In addition to content within the free guide, the MailChimp resource center provides in-depth information and helpful hints for saving your email campaigns from being lost in the vicious spam-filter black holes. Because of the intense algorithms used to filter emails these days, many newsletters and emails get diverted to spam folders even if they were requested by the readers. This information is invaluable for predicting if your email will fly and in turn saving a large chunk of your deliveries as well as increasing monetization.
Designing, Coding & Delivering HTML Email
Included in the guide are the following tips and tricks:
- Designing HTML emails that work in all the major email programs
- CSS and coding tips and tricks
- Common email marketing mistakes to avoid
- How to avoid spam filters and prevent abuse reports
- Spam laws, blacklists, and best practices
- Managing permission email lists
- Email marketing etiquette for beginners

Enjoy!
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June 12th, 2007 at 2:30 pm
A great article and recommendation. I found this ebook to be extremely useful.
Many Thanks
Tetsou
http://www.tetsou.co.uk
Helping you work the web
November 9th, 2007 at 10:05 am
Great article and the PDF book is a tremendous resource, especially as everyone is aware that it gets harder to get mails delivered effectively every day.
Thanks again,
Steve
November 16th, 2007 at 1:20 pm
guessing by the reveiw you have received i think i will also use this ebook in future.thanx.and by the way great article
December 10th, 2007 at 5:33 pm
That’s a great review. Most review sites have affiliate links imbedded so it’s not really an unbiased review.
Thanks for sharing. I’ll be sure to download the book and give it a good reading.
Since I consult brick & mortar businesses on how to set up effective email and internet campaigns, this will be really interesting.
Normally, I promote Aweber.com and my own software SignMeUpPro.com. Obviously I have a financial interest in doing so. However, it’s good to know of some other inovative companies that offer great services as well.
Thanks again for the great content!
March 2nd, 2008 at 8:58 am
est il availible en Francais, my English not good
May 10th, 2008 at 9:00 pm
Hi ,
Useful ebook especially for the beginners.
June 8th, 2008 at 11:42 pm
Hey Fella…
Ahhh thanks a lot, I love it…
Just gave it to my brother to check out and his super stoked as well thx…
Jmie